The first and only complete customer merchandising platform—eReach™ empowers the travel industry to stay connected to their customers throughout the travel lifecycle. Whether through a mobile device (app or email), desktop or tablet—eReach enables hotels, airlines and third-party sources to actively merchandise services that increases revenue and enhances the customer experience.
eReach uses the industry’s most sophisticated pricing and merchandising engine, PRiME®, to make dynamic, guest-centric, individually customized upsell offers. The patented PRiME decision engine takes into account all the important factors of the travel company and the customer in order to serve an optimal upsell offer in real-time for each individual customer.
Nor1’s eReach allows travel companies to continue building customer relationships after their trip has ended. Send customized offers based on customers past trip activity to motivate future reservations and bookings—that entices them to come back.